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Weekly UGC Inspo: Arcade Shooter Mobile Game

Weekly UGC Inspo: Arcade Shooter Mobile Game

This weekend I played Wing Fighter byย JOYFORT.

Here are some ideas for UGC creatives they could test.

๐Ÿ‘พ Game summary: Wing Fighter is a hybrid casual, top-down arcade shooter where players upgrade their aircraft as they process through intense gameplay.

๐Ÿค” ๐Ÿญ. ๐—ฆ๐˜๐—ฟ๐—ฎ๐˜๐—ฒ๐—ด๐˜† ๐—ณ๐—ผ๐—ฐ๐˜‚๐˜€: ๐—ช๐—ฟ๐—ผ๐—ป๐—ด ๐—ฐ๐—ต๐—ผ๐—ถ๐—ฐ๐—ฒ
An actor is visibly sad - staring out the window, not eating their food and lying in bed. Their partner asks whatโ€™s wrong, and the player describes how they chose to upgrade their firepower instead of boosting their health in Wing Fighter, losing as a result.

๐Ÿ›ฉ๏ธ ๐Ÿฎ. ๐—™๐˜‚๐—ป๐—ป๐˜† ๐˜€๐—ธ๐—ถ๐˜: ๐——๐—ฎ๐˜†๐˜€ ๐—ผ๐—ณ ๐—ฝ๐—น๐—ฎ๐˜†๐—ถ๐—ป๐—ด
We see how a player becomes more absorbed in the game with each day of playing. From Day 1 where theyโ€™re wearing pilot goggles, to Day 5 where theyโ€™re sitting in a cardboard plane with a full pilot outfit.

๐Ÿคช ๐Ÿฏ. ๐—˜๐—ป๐—ด๐—ฎ๐—ด๐—ถ๐—ป๐—ด ๐—ต๐—ผ๐—ผ๐—ธ๐˜€: ๐—–๐—ต๐—ฎ๐—ผ๐˜๐—ถ๐—ฐ ๐—ฝ๐—น๐—ฎ๐˜†
Overlay the actor onto a gameplay recording, so they track the fighter plane as it moves around the screen. The actor is whooping and cheering as they destroy the enemy, which fits well with the chaotic play style.

๐—•๐—ผ๐—ป๐˜‚๐˜€ ๐˜๐—ฒ๐˜€๐˜๐˜€: run AB tests to compare the performance of early vs late gameplay, different actor demographics and the appeal of upgrading your plane.


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